Thrive is joining forces with the Edgbaston Foundation and Birmingham PlayCare Network in response to a plea from Birmingham’s Children’s Centres to help collect gifts to keep Christmas special for some of the most vulnerable children and young people in Birmingham this year.

Last year the organisations worked together with residents, organisations, and businesses from across the city to collect over 15,000 toys and gifts via a donation centre at Edgbaston Stadium for those who could not afford them. This year even more families have been driven into hard times and so we are asking if the people of Birmingham would once again dig deep to help.

People are asked to work with neighbours and colleagues to safely collect and deliver unwrapped gifts to Edgbaston Cricket Ground on:

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